June Newsletter 2016
Fun Time Early Childhood Academy Gets a New Web Presence
Fun Time Early Childhood Academy desperately needed a new online presence that represented the services they offered to the youth in our community. Being a non-profit, their budget had restricted them in the past from redeveloping their website. Fortunately, they were referred to iPartnerMedia and were able to take advantage of our non-profit pricing to deliver a state-of-the-art website within budget.
Tips Of The Month
Generate Leads Using Social Media
More than 1.4 billion people use Facebook to connect with friends, businesses, and what matters most to them. Are you reaching that audience? Take these tips and use them to increase your ROI and conversions through social media advertising and promotion.
The Synergy of Web-Based and Print Marketing
Instead of choosing one or the other, more businesses are experiencing greater success by combining web-based and print marketing into hybrid campaigns that work together to achieve their objective. Find out how these two powerful tools can be combined to help you reach your business goals.
5 Things You Need to Know about Writing a Good Press Release
Journalists and news media outlets receive hundreds of press releases on a daily basis, so how do you increase your odds of being picked up? iPartnerMedia asked the pros whose job is to sort through your submissions everyday. Here is what they had to say…
Check Out Our How to Video!
Let us Help You Market Better
Presentation is an art form composed of subtle nuances coupled with the right message. It takes practice, but iPartnerMedia’s Megan Bunting-Fox gives away one tip that will improve your public speaking skills instantly!
Kinetico Turns to iPartnerMedia to Improve Online Marketing Conversions
When Kinetico was managing their PPC campaigns online, they found their client acquisitions were very expensive, so they turned to iPartnerMedia to see if we could help reduce their costs. We took up the challenge, building a new landing page, optimizing their Google Adwords campaigns, and introducing social media marketing as part of their approach. The results? They experienced a reduction of more than 50% in customer acquisition costs in the first few months of execution. We anticipate their ROI to continue to increase and online marketing to become a larger part of their marketing efforts this year.
FPRA Workshop Teaches How Mobile Technology is Revolutionizing the Media
iPartnerMedia’s Randy Mitchelson helped orchestrate and execute the FPRA’s 2016 Media Breakfast where local professionals learned how news outlets evaluate materials for publishing, and how businesses can use smartphone technology to create successful news releases. The workshop was a sold-out success, with raving reviews from attendees on the insight they received.
In The Community
Local Companies’ Fantasy Football League Generates Donations to Local Charities
What’s better than giving back? Adding a little football to the campaign, of course! That’s why iPartnerMedia organized the inaugural iPartnerMedia Fantasy Football Charity League championship. Businesses participating chose a charity to represent while competing in the championship. They raised funds through entrance fees, which were then pooled together to donate to a charity of the participants’ choice.